As with any event, there are some things you need to consider before running it, such as whether you have the correct licenses for cash fundraising, or public events, serving food or alcohol and taking photos and videos of attendees.
If you have any questions or concerns about the health, safety or legality of your event then get in touch with us at info@gwaac.com or 0303 4444 999.
If you are collecting cash donations in a public place or private property, make sure you get the right permission and permit to do so.
If you are holding an event in public, then you might need Public Liability Insurance. Many venues will already have this, so check with them first. Your local authority will also be able to let you know which licenses, if any, you need for your event.
If you are fundraising at home, then make sure your home insurance covers you for any accidents.
If you want to serve alcohol at your event then the venue needs to have the correct license to do so.
Capturing your event is great for spreading the word and remembering the day but make sure you ask people if they are happy to be photographed or videoed first and get permission to share them on social media or in other materials. You must gain consent from a parent or guardian if you take any images or videos of children.
If you provide GWAAC with photographs or videos taken during your fundraising activity, you agree that these may be used by GWAAC for commercial and/or fundraising purposes. By sending these to us, you are also confirming that anyone featuring prominently in the photograph or video is aged 16 or over, and that they have consented to their image being used in this way.
You don’t need a food hygiene certificate to sell food as part of your fundraiser, but it’s a good idea to check the guidance at food.gov.uk on anything you should be aware of.
These are a great ways to boost fundraising but there are laws on how you can and can’t promote them so check these out at gamblingcommission.gov.uk if you are concerned.
Sweepstake competitions are a great, fun way to fundraise but there are some basic rules that you need to follow if you plan on running your own:
The entry price must be the same for all participants.
We have taken some guidance from the Fundraising Code of Practice and outlined it below. More comprehensive information can be found here.
1.1. General behaviour
1.1.1 Your fundraising must be legal and must be open, honest and respectful.
1.1.2 You must be polite to people at all times.
1.1.3 You must not unfairly criticise or insult other people or organisations.
1.1.4 You must not encourage a donor to cancel or change an existing donation in favour of a donation to another charitable institution.
1.2. Asking for support
1.2.1 While reasonable persuasion is allowed, you must not fundraise in a way which is an unreasonable intrusion on a person’s privacy, is unreasonably persistent or places undue pressure on a person to donate.
1.2.2 You must not continue to ask a person for support if that person clearly indicates – by word or gesture – that they do not want to continue to speak to you. You must end the conversation in a polite way.
1.3. Informing donors and treating people fairly
1.3.1 You and the fundraising materials you use must not mislead anyone, or be likely to mislead anyone, either by leaving out information or by being inaccurate or ambiguous or by exaggerating details.
1.3.2 Before you make any direct or implied claim in your fundraising which is likely to be taken literally, you must make sure that there is evidence to prove the claim.
1.3.3 You must not take advantage of mistakes made by a donor.
1.3.4 When talking about finances and financial benefits, you must tell donors that you are not in a position to offer formal financial advice.
1.3.5 Your fundraising must meet equality law as it applies in England, Wales, Scotland and Northern Ireland. You must not discriminate against people with characteristics protected under the law of these countries. You can get more information f rom the Equality and Human Rights Commission and the Equality Commission for Northern Ireland.
1.3.6 You must take all reasonable steps to treat a donor fairly, so that they can make an informed decision about any donation.
1.3.7 You must take into account the needs of any possible donor who may be in vulnerable circumstances or need extra care and support to make an informed decision.
1.3.8 You must not exploit the trust, lack of knowledge, apparent need for care and support or vulnerable circumstance of any donor at any time.
1.3.9 You must not take a donation if you know, or have good reason to believe, that a person lacks capacity to make a decision to donate, or is in vulnerable circumstances which mean they may not be able to make an informed decision.
Among other things, you should consider:
1.3.10 If a donor makes a donation while they do not have the capacity to make an informed decision, you must return the money to them.
1.3.11 You must take all reasonable steps to avoid asking for regular donations (for example, by direct debit) from anyone aged under 18. Young people aged between 16 and 18 can take part in charity lotteries, but if you receive money for a lottery from a child or young person aged under 16 you must return the money.
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